End Underage Drinking Campaign MaterialsThe End Underage Drinking Campaign aims to educate the general public on the issues of underage drinking and what resources are available in their community. Check out our End Underage Drinking Campaign implementation guide which includes campaign objectives, tips, social media examples, and more! Click here to download the Implementation GuideLogos
Social Media PostsThere are two versions of each social media post to choose from - one uses the headline "This is no minor thing" and the other uses "Drinking is no minor thing". Post 1: BackpackSuggested Caption: Alcohol and adolescence don’t mix. And when it shows up where kids are meant to live, learn, and grow, it’s more than disturbing—it’s dangerous. They can’t see the risk for what it is, but we can. Prevention is our job. As parents, as neighbors, as a community, it takes a village to keep our kids safe.
Post 2: BooksSuggested Caption: No drink is harmless when it’s in the hands of a kid, and the damage can last long after the moment is over. But we have the power to protect them—to set boundaries, pay attention, and say no when it matters most. Because keeping alcohol out of childhood doesn’t fall on them, it falls on us. And it takes a village to get it right.
Post 3: Sports BagSuggested Caption: It’s easy to miss the signs—until you can’t. When alcohol shows up where it doesn’t belong, kids pay the price when we ignore it. They’re not ready for the risks that come with drinking. But we are ready to prevent them. As the adults in their lives, we have to pay attention. Because every one of us plays a part in protecting the kids in our community.
Post 4: Lunch TraySuggested Caption: Kids don’t need alcohol to grow up. They need adults who show up. Underage drinking happens when we look away, but protecting them starts when we pay attention. Because prevention works best when everyone's in. It takes a village–and when that village stands together, kids stand a chance.
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